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Highlights From Our Countryside Company Retreat

For our company offsite this year, we chose Barnett Hill Hotel, a stunning hotel in the beautiful Surrey Hills. From the delicious food to the peaceful surroundings, Barnett Hill Hotel provided a wonderful experience for our team. Here’s what we got up to…

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Celebrating Black-Owned Restaurants

With Black History Month celebrations arriving this October, we’re highlighting our favourite Black-owned restaurants and venues in London. By supporting these establishments, you contribute to minority communities and make a meaningful choice about where to dine, host team events, or enjoy some cheeky cocktails.

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Where is the Event Industry Heading? 3 Event Trends and Predictions

That’s a mind-boggling figure that we can only dream of! As the growth of the event industry shows no signs of slowing down, the demand for unique and out-of-the-box event formats is on the rise. As events are our forte, (nothing special, just bagged a few awards for our innovative and creative approach to events) we’re excited to share our insights on the emerging trends we believe will dominate the industry very soon!

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Eco Friendly Summer Events

This summer, we’re shining a light on some seriously sustainable event ideas to help you craft a unique, memorable and bloody brilliant event for your team. Luckily for you, these ideas are top secret and only available to those who read our blogs, so get ready to plan an event for the memory books! 

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Goho Presents: Digital Marketing 101 with Dom - How to use digital marketing for your business

Picture this: You’ve successfully developed an amazing, life-changing, world-class business/service/product! You’ve got a brilliant team, a beautiful office and investors lining up the street.

Now… How do you get customers?

If you’re feeling overwhelmed about taking the first steps to a marketing plan, our country-singing, carp-fishing Head of Digital & Creative is here to save the day!

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What is Affiliate Marketing?

As we welcome the ride of UGC (User Generated Content) content creators and micro influences, one phrase has been trending across the web this summer: “What is affiliate marketing?”.  Affiliate marketing is essentially a partnership between businesses and creators. This partnership allows creators to get paid by brands as they help them sell their products. In this blog, we’ll explore the world of affiliate marketing and discuss its benefits and how it can help you achieve your goals. 

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Learning to be Better Allies at Goho’s Proud Pride Dinner 2024

Why do we have celebrations like Pride Month, Black History Month and International Women’s Day?

Some people may hold the perspective that allyship should be practiced everyday and shouldn’t be relegated to a single day or month of the year. Pride Month was created to uplift and celebrate our LGBTQ+ friends and family, so in the community spirit of the month, we invited some of Goho’s closest friends and collaborators to a beautiful private dining suite in The Broadwick Soho on June 19.

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Why Your Business Needs to Host an Event

Hey there, business owners! If you’re reading this, you’re probably wondering how events can help your business. Here at Goho, we live and breathe events, and we’re here to let you in on the best-kept secret in the marketing world… EVENTS! Trust us, by the end of this, you'll be wondering why you haven’t hosted an event for your business sooner!

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How to Be a Good Ally

We’ve all heard the phrase being an LGBTQ+ ally, but beyond having friends who are within the community, do we know what being a good ally really means, and the small everyday steps we can take to help protect our friends and loved ones?

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Best Outdoor Bars in London

Are you on the hunt for the perfect spot to host your next shindig? Whether it's a private gathering or a buzzing corporate bash, London is packed with some seriously cool bars that will take your upcoming event from ordinary to extraordinary.

So, grab a drink and get comfy because the Goho crew have whipped up the best bars in London to celebrate an unforgettable summer!

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Summer Social Media Trends to Look Out for in 2024

June is arriving and it's hard to believe how quickly this year has passed! It seems like last week we were enjoying Lille’s elite Christmas markets and exchanging Secret Santa gifts.

But enough about the past (we get plenty of rain to reminisce about in England). Let's turn our attention to the upcoming summer heat and its potential impact on social media and marketing over the next four months!

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Mental Health Awareness Week 2024 at Goho Was Amazing!

If you’re a regular reader, you’ll know we’re a fun-loving, carefree bunch of Event, Marketing & PR pros! That being said, like many other jobs, sometimes things can become stressful when working in a fast-paced environment, but we wouldn't change it for the world. To raise awareness during this year's Mental Health Awareness Week, we organised a series of free, wellness-based activities to get people moving, while fundraising for Mind, the mental health charity. Here’s a fun recap of what we got up to!

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What Is Social Media Marketing and Why Is It Important?

In today’s digital age, social media has transformed the ways businesses interact with consumers. But what exactly is Social Media Marketing and how does it work? In this blog, we’ll deep dive through the ins and outs of social media marketing and the basic steps in building a social media strategy. 

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Why Your Restaurant Needs PR

In the hot, competitive and busting world of restaurants, standing out is KEY! That’s where the magic of restaurant PR comes into play. In the hospitality industry, having a stellar PR strategy can be the secret ingredient to elevate your restaurant from 0 stars to a must-visit dining destination. Let’s explore why PR is so important for your restaurant. 

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Event Marketing: Why Does Your Business Need It

When putting together your marketing plan, you’ve probably stumbled across the term ‘Event marketing’, but what exactly does that mean?

To make this simple, event marketing is the process marketers go through to curate an event with the sole purpose of promoting a product, service or company. Read on to find out more about the planning process and our top ideas!

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Team-Building Activities and Ideas to Boost Mental Health in the Workplace

If you’re a regular on our blog you’ll know that we’re the queens of alternative team-building exercises. With Mental Health Awareness Week coming up this May (May 13th - May 19th), it is the perfect opportunity to treat your team to an afternoon of group bonding and memories to last a lifetime. Knowing what activities to choose is the hardest part… which is why we've made a list of team building ideas for you.

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What is the future of TikTok in the UK?

Despite us only being 4 months into 2024, this year has been an absolute rollercoaster for social media but TikTok potentially being BANNED… now that takes the cake. 

We’ll be breaking down exactly what is going on with TikTok and how we think the changes will affect businesses that rely on influencer and digital marketing strategies. 

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5 Tips to Make Your Company Party as Good as Ours Was.

Goho turned 5, and what a celebration it was. 5 tips to make your company party as good as ours was.

OK, so as one of the leading events agencies in the UK, the pressure really is on when we put on our events. Eyeballs are on us, and everyone expects the BEST. We take that challenge every single time, and we don’t just rise to it, we smash it out of the water. Take our 5th birthday party last week for example, if you want some tips on how to throw a company celebration like no other, then read on.

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LinkedIn Boosting 101: Paid Advertising

In this blog, we will guide you through the ins and outs of LinkedIn boosting, how to set up a boost on LinkedIn, our results and if we think you should set a budget aside to invest in paid advertisement as part of your social media strategy.

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International Women’s Day 2024

Our “Bloody Brilliant Women” Lunchtime Supper Club

International Women’s Day this year was a good ‘un. These were just some of the points we touched upon at our lunch. The theme for this year was Inspiring Inclusion, so we got our thinking caps on and did what we do best here at Goho, delivered a Bloody Brilliant Event.

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